Victoria Beckham has become better recognized as an
international style icon, rather than a music artist. Beckham made a guest
appearance on the catwalk for Maria Grachvogel in 2000, marking her debut as a
model at London Fashion Week. Beckham also acted as a British ambassador for
Dolce and Gabbana and was briefly the face of Rocawear in 2003. Beckham
designed a limited-edition fashion line for Rock & Republic called VB Rocks
in 2004, consisting mainly of jeans for the high end of the market, retailing
at approximately $300 in the US. She had previously "hit it off
instantly" with Rock & Republic designer, Michael Ball, in Los
Angeles. He commented "She not only understands fashion and trends but has
been a trend-setter and fashion icon for years."
On 16 January 2006, Beckham walked the runway for
Roberto Cavalli at Milan Fashion Week, and was for a period exclusively dressed
by him for red-carpet and social events. For the March 2006 issue of Harper's
Bazaar, Beckham acted as fashion editor when she styled her close friend, Katie
Holmes, for a fashion shoot. In July 2006, Beckham released a line of sunglasses,
called dvb Eyewear. She has admitted to a personal love of sunglasses, saying
"I'm quite obsessed with sunglasses. I collect vintage Guccis and Carreras
— they can make virtually any outfit look cool." After Beckham's departure
from Rock & Republic, in September 2006, she furthered her fashion ventures
by launching her own denim label, of which she acts as creative director. The
new line of Beckham's jeans collection is called dvb Style. In the same month,
Intimately Beckham, a his-and-her fragrance line, was launched at a lavish press
conference in Venice. Beckham then launched her new official website,
dvbstyle.com, which promotes her fashion work. She also produced a range of
handbags and jewellery in association with the Japanese store, Samantha
Thavasa.
Beckham in 1999
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